We love challenging the status quo and pushing the boundaries of conventional thinking. The HALO Customs team is a task force of our most creative minds dedicated to creating one-of-a-kind experiences by taking stock Super73s and building something truly remarkable. And by partnering with some of the world’s most iconic brands, we’re able to harness the full power of what makes us super.
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Few people are as instantly recognisable in the world of biking as Tom Ritchey.
Read about how we have taken the spirit of Tom Ritchey’s innovation and created "The SUPER73-ZX Team" as an ode to the early stages of mountain biking.
The Super73 600 was built specifically for EICMA 2022 and pays tribute to the 1986 Yamaha Ténéré XT600, known as "The Monster of the Desert" for its dominance in the Paris Dakar. The Ténéré was Yamaha's first bike built for the race and combined speed, durability, and reliability, sparking a new segment in motorcycling known as the adventure market.
A one-of-a-kind Z-Miami bike designed for a Christmas 2022 competition, with a reversible cargo platform and a red, white, and green colour scheme, won over the hearts of the team at Super73. The custom-made seat and green chain add to its playful design, making it a perfect ride for spreading festive cheer.
Super73 and Soundboks created a custom collaboration bike, the SG1, that combined the sleek design of Super73 with the sonic power of Soundboks. The bike was given a complete revamp with reinforced frame, white and orange colorway, and has become a favorite in the company, attracting attention at events and rides due to its standout look and terrific sound.
Wall of DEATH
Super73 customizes electric bike for wall of death thrills - Get ready for an electrifying experience as Super73 introduces a custom electric bike designed specifically for the wall of death. Witness the stunning performance of Marvellous Marv, the Dutch rider, and the newly designed bike.
Super73 and Saint Laurent joined forces in 2022 to create a limited edition electric bikes, blending the spirit of a Californian electric motorbike and the Parisian fashion house. The bikes were designed under the creative direction of Anthony Vaccarello, with a black theme and a focus on design and functionality.
G-Star and Super73 have partnered on an intercontinental project, sending riders on adventures across the world's most renowned cities to discover hidden gems and showcasing their discoveries in curated guides. The collaboration includes a custom-made, limited-edition bike and accompanying raw denim rider bag.