Man standing on the top of the hill with his Super73-RX Dark Earth


press & Media

Super73 and Tout Bien collab bike

SUPER73 and Tout Bien

Super73 teamed with Belgian brand Tout Bien Pils to create a bike that is the centerpiece of every party. Find this custom travelling through Europe with the Tout Bien team as they host after-work ...
Super73 Black ZX

Custom SUPER73-ZX Black

Be the exclusive owner of our first custom black SUPER73-ZX designed by the HALO team in Europe.
Super73 and Porsche custom bike

SUPER73 Tribute to Porsche

Are you a fan of vintage-inspired bikes with modern performance? Then you'll love Super73's HALO bike project that pays homage to Porsche's racing history with a vintage-inspired design and a uniqu...
Super73 and YSL collaboration bike

SUPER73 and Saint Laurent

Super73 and Saint Laurent joined forces in 2022 to create a limited edition of electric bikes, blending the spirit of a Californian electric motorbike and the Parisian fashion house. The bikes were...
SUPER73 and Soundboks collaboration bike

SUPER73 and Soundboks

Super73 and Soundboks created a custom collaboration bike, the SG1, that combined the sleek design of Super73 with the sonic power of Soundboks. The bike was given a complete revamp with reinforced...
SUPER73-ZX bike tribute to Tom Ritchey

SUPER73's Tribute to Ritchey

Read about how we have taken the spirit of Tom Ritchey’s innovation and created "The SUPER73-ZX Team" as an ode to the early stages of mountain biking.
Super73 custom bike inspired by the Wall of Death

SUPER73 and Wall of Death

Super73 created a custom electric bike specifically for the wall of death after being impressed by Marvellous Marv, the Dutch wall-of-death rider, at Wheels and Waves in Biarritz. 
SUPER73's tribute bike to Yamaha Tenere

SUPER73's Tribute to Yamaha Ténéré

The Super73 600 was built specifically for EICMA 2022 and pays tribute to the 1986 Yamaha Ténéré XT600, known as "The Monster of the Desert" for its dominance in the Paris Dakar. The Ténéré was Yam...
SUPER73 Z-Miami Christmas Custom Bike

SUPER73 Holiday Z-Miami

A one-of-a-kind Z-Miami bike designed for a Christmas 2022 competition, with a reversible cargo platform and a red, white, and green colour scheme, won over the hearts of the team at Super73. 
Man riding a Super73-RX in the desert


We know the wait has been long for our new models to arrive, so we thought it would be nice to bring some of them closer to you! We're stopping at 6 locations at some of our top dealers in France a...
Super73 and Paris Saint Germain collaboration


A collaboration between California-based electric motorbike company SUPER73® and Parisian football club, Paris Saint-Germain, has created a very special, limited edition Super73-Z Series electric b...
G-Star Raw and Super73 Collaboration


G-Star RAW and SUPER73 team up for unforgettable city rides across the world!
SUPER73 and Deus Saltafoss Bike

SUPER73 and Deus Saltafoss Bike

If you can customize a motorcycle, why can’t you do the same with a bicycle? Challenge accepted.Super73 brought its top bike – the Super73 RX - to our Workshop in Milan with just one brief: turn it...
Woman riding a Super73 ebike in the night

Thank you

To our awesome Super Squad: 2020 has been an exhausting year. Not a single person, organization, or company avoided the effects of the COVID-19 pandemic. While SUPER73 experienced rapidly rising cu...
Will Smith Rules Instagram

Will Smith Rules Instagram

In case you weren't aware that Will Smith's memes were one of the hottest items on Instagram, Esquire gives a good explanation of how this particular one "Proves He Is Untouchable on Instagram".Our...